Strategic Marketing Leader with 20+ years of experience driving revenue growth, brand equity, demand generation and consumer engagement across eCommerce, SaaS, B2B and B2C. Proven track record in leading high-impact marketing strategies for global brands like Kimberly-Clark consumer care, personal care and health, The GelBottle Inc., Pupil Progress, Boots the Chemist, Shiseido, and Rituals Cosmetics.

Adept at integrating customer insights with commercial objectives to build engaging brand experiences and enhance decision-making processes with results including doubling revenue YoY and growing high performing teams by 300%. Skilled in managing budgets up to £1M, developing cross-functional strategies, and mentoring teams to deliver exceptional results. Known for innovative thinking, data-driven strategy, and a collaborative, people-first leadership style.