As Founder of RedPoint Strategies, I partner with leadership teams to strengthen sales performance, sharpen market focus and build scalable go-to-market plans that deliver results.

Having held senior roles as both Sales Director and Marketing Director, I bring the rare advantage of understanding how strategy and execution align across the full commercial spectrum.  I help businesses identify where the real opportunities lie and define how to position themselves to capture them.  I combine strategic perspective with hands-on delivery, ensuring every plan translates into action that drives measurable outcomes.

Typical areas of focus include:

• Developing and executing clear, data-driven commercial strategies

• Refining value propositions and positioning to unlock new market opportunities

• Leading and strengthening high-performing commercial and sales functions

• Designing go-to-market and market-entry plans that accelerate growth

• Supporting commercialisation of new products and services from concept to revenue

Clients value my structured, collaborative approach, grounded in real-world leadership experience and a practical focus on outcomes. At RedPoint Strategies, I focus on guiding your growth: helping you find the right path, overcome barriers and build the momentum needed to reach your goals with confidence and clarity.

As a fractional director, I work closely with leaders to refine business models, develop effective strategies and turn complex challenges into clear, actionable plans that drive progress and results.

Looking to strengthen your commercial direction? Let’s connect and see how I can help guide your growth.

Greg@redpointstrategies.co.uk